When I started marketing my books, I made the same mistake many authors do—I tried to be everywhere—LinkedIn, Facebook, Medium, even Twitter. I spent hours creating content, engaging with people, and hoping my efforts would translate into book sales.
But after months of exhausting social media experiments, I realized something:
👉 More social media doesn’t mean more book sales.
What worked for me wasn’t trying to do everything—it was focusing on the platforms that worked best for my audience and using them strategically.
In today’s newsletter, I’ll show you:
✅ How to choose the right social media platform for your books
✅ The 80/20 strategy to maximize engagement without spending all day online
✅ How to create content that actually sells books
You don’t need to be on social media all the time to sell books. You just need a simple, repeatable system that works for you.